> miche.design is the graphic design and branding studio of Michelle Craik, a Sunshine Coast, Queensland, Australia-based designer with over 20 years of experience in brand identity, graphic design, social media design, and Squarespace website design.
Michelle Craik works with small and growing businesses, helping them build clear, strategic brand identities that attract the right clients. She has worked across corporate, small business, and personal brands, with clients spanning healthcare, property, publishing, arts, and retail sectors.
## Services
- Brand Identity Design: Logo design, visual identity systems, brand guidelines, and comprehensive brand packages including colour schemes, typography, mockups, and brand style guide.
- Graphic Design: Print and digital design including brochures, flyers, business cards, stationery, signage, packaging, annual reports, and event guides.
- Social Media Design: Social campaign design, post templates, stories, highlight covers, and Canva support.
- Website Design: Squarespace website design and blog setup for businesses promoting their services online.
## Process
Michelle follows a four-step process: Discovery (understanding the business, goals, audience, and scope), Strategy (brand positioning and messaging), Design (concept development and refinement with two rounds of revisions), and Delivery (final files, brand guidelines, and asset handover).
## About Michelle Craik
Michelle Craik is a graphic designer based on the Sunshine Coast, QLD, Australia. She has over 20 years of professional experience spanning agencies, boutique design studios, and freelance work. She uses Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, and Affinity. She specialises in Squarespace website design and recommends the platform to clients for its ease of use and design flexibility.
## Location and Service Area
Based in the Sunshine Coast, Queensland, Australia. Works with clients across the Sunshine Coast (including Noosa, Maroochydore, Caloundra), Queensland, and Australia-wide remotely.
## Key Pages
- Homepage: https://www.miche.design
- About: https://www.miche.design/about
- Services: https://www.miche.design/services
- Portfolio: https://www.miche.design/portfolio
- FAQ: https://www.miche.design/faq
- Contact: https://www.miche.design/contact
## Contact and Social
- Website: https://www.miche.design
- Instagram: https://www.instagram.com/miche.design/
- LinkedIn: https://www.linkedin.com/in/michedesign/
- Facebook: https://www.facebook.com/michedesignn
## Frequently Asked Questions
What does a graphic designer do?
Graphic designers convey ideas and messages through visual elements, typography, and imagery across logos, brand identities, websites, social media, and print and digital materials.
How would professional graphic design help my business?
Professional graphic design strengthens brand credibility, clearly conveys brand values, differentiates a business from competitors, and builds customer trust and engagement.
What design software does Michelle use?
Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, and Affinity, delivering files that are accessible and customisable by the client after handover.
Can you help with both brand design and web design?
Yes. Michelle specialises in both brand identity design and Squarespace website design to create a cohesive brand experience across all assets.
Why does miche.design recommend Squarespace?
Squarespace is an affordable platform with an intuitive interface and versatile design tools that produces beautiful, functional, responsive websites clients can easily manage after handover.
Does miche.design work with clients outside the Sunshine Coast?
Yes. While based on the Sunshine Coast, Michelle works with clients across Queensland and Australia remotely.